Glaser Group was founded in 2018 by Maarten Glaser as a Costa del Sol real estate company. In 2025, we launched our holiday rental management division — a natural extension of what we were already doing for clients who kept asking the same question: “Now what do we do with it when we’re not here?”
Dutch by birth, Costa del Sol by choice. Maarten moved to Spain in 2017 and founded Glaser Group as a real-estate business in 2018. The rental-management division launched in 2025 — same hands-on operating philosophy, applied to short-term rental.
Why we started: the family kept getting asked the same question by friends and clients — who’s actually looking after the apartment when you’re not here? Most honest answers were “nobody we’d trust”. Glaser Holiday Rentals exists to be a different answer to that question.
Over time, a pattern emerged. Clients who’d bought through us kept coming back with the same next problem — their property needed to earn income between their own stays, but the rental managers they’d tried weren’t up to the job. Slow replies. Surprise fees. Reports that raised more questions than answers.
So in 2025 we launched Glaser Group’s rental management division — the service we wished existed for our own clients. GIPE (Gestor Intermediario de Patrimonio Edificado) and CEPI (Confédération Européenne des Professions Immobilières) accredited. Maarten speaks Dutch, English, Spanish and German — backed by a fully international team that looks after owners and guests end-to-end.
GIPE accredited
CEPI member
Based in Arroyo de la Miel The holiday rental management industry, particularly on the Costa del Sol, has become a volume game. Managers with hundreds of units and rotating account managers. Automated email templates. Fees buried in footnotes.
We’re building something different — quiet in approach, exacting in standards. Every decision begins with the owner’s interests and ends with the guest’s experience. Both get the same care. Neither gets compromised.
Since launching, our guests have returned a 4.85★ average across Airbnb and Booking.com — earning Superhost status from the first moment it was possible. Owners see the same standard reflected in the reports arriving in their account each month. Across our managed portfolio, occupancy averages around 80% year-round — not a peaked summer with a quiet winter, but a steady twelve months of guests.
“The owner’s peace of mind. The guest’s good experience.
Both, every time.”
Six things that stay the same, at any size.
Every owner is assigned a dedicated senior member of our Glaser Holiday Rentals team. Not a junior, not a ticket, not a shared inbox. When you call, you know who answers.
Monthly statements show income, platform fees, cleaning, maintenance, net. No categories labelled as "other". What you see is what’s in your account.
Not every property is right for our approach, and not every manager is right for every owner. When we’re not the best fit, we’ll say so up front — and where we can, point you to someone who’d serve you better.
Whatever size we reach, the standards don’t move. What works for one property has to work for fifty — and for every owner in between.
5-star reviews don’t just happen. Same-day maintenance responses, welcome baskets, local recommendations, 24/7 multilingual support.
VUT licence, NRUA registration, annual N2 filing, community votes where needed — we handle all of it on your behalf. Costs are quoted up front before we begin, and itemised clearly on your monthly statement.
A close-knit, multilingual team. Real photos and names added as each member approves publication.
Over coffee at our office in Arroyo de la Miel, by phone, on WhatsApp, or by email — whichever suits you. We’ll listen, ask good questions, and tell you honestly whether we’re the right fit for your property.
Send your email and we'll reply with a personalised breakdown: 8 comparable properties, monthly cashflow projection, and a 12-month seasonality chart. No sales pitch. Replies within 24 hours.
Thanks — your detailed estimate is on its way. We'll be in touch within 24 hours.